eMarketer’s latest study shows that although online coupons account for only a small percentage of coupon marketing efforts, they are redeemed for full value 13% more than normal coupons who only had a redemption rate of 1%.
eMarketer’s latest study shows that although online coupons account for only a small percentage of coupon marketing efforts, they are redeemed for full value 13% more than normal coupons who only had a redemption rate of 1%.